During Summer 2019, I interned at HubSpot on the INBOUND event team. I mainly worked on the Operations and Sponsorship team for the event, but after noticing the creative team's limited bandwidth, I volunteered to take on a project. I offered to lead the design of the sticker sheets given out at the event's registration for all 26,000 attendees. The result was this sticker sheet shown below featuring several typographic and illustrative designs. Below is a photo of the finished sheet, initial sketches, and feedback via Twitter.
Final sticker sheets given out at registration
First sketches
The stickers generated several tweets publicizing the event. Many attendees decorated their badges, laptops, cell phones, and notebooks with the stickers, creating conversations at and after the event.